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Imagination is the best weapon against reality

PATRICK R. NICHOLAS

PATRICK R. NICHOLAS

NAAS. LLC has a proven track-record of helping businesses across the US to build and optimize their digital futures for their customers.

Design as business value
& customer-facing impact

Highlighted Work

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Walgreens: Add-to-Cart IxD

Defining scalable card component frameworks for products and coupons for easier customer-consumption and increasing conversion through interaction design patterns.

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Ideas without Constraints: Front-End Devs

Filled with ideas, Dartmouth Students focused on Front-End Web Development receive some seasoned UX/UI guidance on feasibility and implementation.

Archives

Innovation
HCD
UXR
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AARP Services Inc

Designing with empathy and the caregiving community

Product Design
Responsive Web
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Product Design
Responsive Web

Strayer.edu

Improving the prospective student experience

IxD
Responsive Web
IxD
Responsive Web
UXR

Harvard Medical School

Updating interaction styles & article navigation

Service Design
UXR
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Service Design
UXR
UXR

Fannie Mae

Visioning workshops and understanding lender partnerships

Post-Purchase
Design Sprint
White Label
Design Sprints
UXR

Expedia Group

Booking add-ons and one click check-outs

Visual Design
Web Responsive
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Visual Design
508 Compliant
UXR

CMS.gov

Designing for accessibility compliance

Brand Identity
Logo Design
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Brand Identity
Logo Design
UXR

CHUN

Building a Korean-American fashion brand identity

Brand Identity
Web Responsive
Brand Identity
Web Responsive
UXR

Santa Lucia Estate Coffee

Branding should match the quality of its product

DubClub

Audible

Dartmouth Developers

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